Our Search Engine Optimization Services Deliver Results
A Jacksonville, FL SEO Company You Can Trust
SEO is one of the most intangible services around today. 100’s of things go on in the background to bring results. As a matter of fact, Google themselves have admitted to over 200 ranking factors in their algorithm. With the laundry list of things that have to be done in order to rank a site higher in the Search Engine Results Page (SERP’s) it is often difficult to understand what your Jacksonville SEO Company is actually doing for you. Ever had an SEO Company that seems like they just bill you for nothing? You won’t feel that way with us.
At Webramp Digital Marketing, our SEO Company focuses on the results, not the tasks. The tasks are merely a method to achieve results. The main three results we typically track for an SEO Campaign are:
- Keyword Ranking Position
- How Many Owned Properties Rank For Buyer Keywords
- Website Traffic
Granted, there are many other KPI’s that are an indication of positive momentum from your SEO Company, however, these three are the most effective in tracking ROI. The bottom line is that when we do our part effectively, you will see SEO results in these three areas minimum.
In addition, it is important to understand that while we have minimized the time it takes to see results with our Jacksonville SEO company, improving rankings in search engines takes time. If we go too fast, Google will penalize our efforts. SEO is an on-going process that requires an SEO Company with skilled technicians that fully understand how search engines respond to certain stimuli.
Our 3-Phase Search Engine Optimization Process
Google has publicly stated that the bulk of its decision on how highly to rank a web property is based on the acronym: E.A.T. This stands for Expertise, Authority, and Trust. Expertise has to do with how much content you have, as well as how that content is presented, and how well that content is written.. Authority has to do with how Google views your business “entity” online. Trust has to do with if they feel your web property is bringing value to the web and not just some black-hat SEO scheme to try and game the system.
Phase 1: This is the phase where we ensure everything on your website itself is optimized properly and all of your tracking is set up and working properly. We focus on things like:
- Conversion Tracking
- Website Visitor Tracking
- Website Information Architecture
- Page Title Optimization
- Content Optimization
Phase 2: This is the phase where we focus on creating high-powered authority business listings across the web as well as social media profile build-out. The reason we do this is because Google looks at your business as an entity online. The wider your network, the bigger your entity.
Phase 3: This is where we begin the higher level strategies such as:
- Conversion Optimization
- Additional Keyword Research and Optimization
- Driving business reviews on your various directory listings